Yearly Archives: 2011
Trailer in progress
This trailer is making its way through the Featherlite plants. It’s a trailer that will be used for medical health screenings in New York City when completed in February 2012.
We look forward to seeing the finished trailer!
Choice of champions
Here is a recent press release we thought we’d share about Featherlite being the race transporter provider of many racing series champions in 2011. We’re pretty proud to be the choice of champions!
CRESCO, Iowa/December 16, 2011—Upon the completion of the 2011 race season, Featherlite was proud to be the trailer of choice for many racing series champions, including:
- Tony Stewart (Stewart-Haas Racing) – NASCAR Sprint Cup Series
- Ricky Stenhouse Jr. (Roush Fenway Racing) – NASCAR Nationwide Series
- Austin Dillon (RCR Racing) – NASCAR Camping World Truck Series
- Dario Franchitti (Target Chip Ganassi Racing) – IZOD IndyCar Series
- Ty Dillon (RCR Racing) – ARCA Racing Series
- Jason Meyers (Elite Racing) – World of Outlaws Sprint Car Series
- Scott Pruett & Memo Rojas (Chip Ganassi Racing with Felix Sabates) – GRAND-AM Road Racing (Daytona Prototypes Class)
“We’re very excited to be the preferred trailer of these champion racers and teams and extend congratulations to each of them for their outstanding seasons,” Featherlite Specialty Sales Manager Mike Galvin said.
Featherlite, a leading manufacturer of aluminum trailers, designs and builds specialized 53-foot race car transporters as well as car, recreational, horse, livestock and other specialty trailers. They also supply office, vending, event marketing, hospitality and other custom trailers for race officials, teams and sponsors.
“Featherlite built its first race car transporter in 1992, custom designed around the specific needs of the team,” Dan Belore, Featherlite Specialty Sales Manager, said. “Since then, we’ve created a number of long-standing relationships with race teams in the major circuits. We look forward to continuing to provide them with support in 2012 and with a product that keeps pace with the dynamic needs of our clients.”
Featherlite is the ‘official trailer’ of NASCAR, IZOD IndyCar Series, Grand American Road Racing and ARCA. As part of its NASCAR partnership, Featherlite serves as the sponsor of the Most Improved Driver Award, which honors drivers who improve the most finishing positions from the previous race. In 2011, over 80 drivers were awarded the weekly awards with a driver from the Nationwide Series, Camping World Truck Series and four regional touring series receiving the year-end award.
Congrats to all these Featherlite owners on an outstanding season!
Taking Featherlite across the country
Last week was a busy week for our Featherlite Specialty Sales Managers. We had SSMs in Chicago for Radiological Society of North America’s (RSNA®) 97th Scientific Assembly and Annual Meeting, in Orlando for the PRI Trade Show and in Las Vegas for NASCAR Champion’s Week and the NASCAR Sprint Cup Series Award Ceremony.
In Chicago, we had our large 53 ft. medical trailer on display for tours. We estimate that over 1,500 people from at least 30 countries toured the trailer!
In Orlando, Featherlite displayed a race car transporter, again attracting attention with its large size. When your products are 53 ft. long, it’s not hard to be noticed at these types of shows!
In Las Vegas, Featherlite reps were able to attend the awards ceremony and other festivities. Featherlite trailer owner Tony Stewart, of course, was the biggest honoree after winning this year’s Sprint Cup title! This wrapped up our 18th year as sponsor of NASCAR!
It will be a busy last few weeks of 2011 as we follow up with everyone we met at these shows and discuss their specialty trailer needs for 2012.
Yesterday, we made our debut at the Radiological Society of North America’s (RSNA®) 97th Scientific Assembly and Annual Meeting at McCormick Place in Chicago. This annual forum focuses on the advancement of the radiology profession.
Featherlite has a large 53 ft. medical trailer on display at the event, and it’s open for tours. It’s the largest mobile radiology unit here!
Some facts about the RSNA Meeting:
- RSNA has more than 48,000 members in 137 countries.
- Last year, more than 58,000 people attended the meeting, including over 27,000 professionals from more than 100 counties.
- It has been held consecutively in Chicago since 1985.
So if you’re at RSNA 2011, stop by Booth 2538, and let us give you a tour of the Featherlite medical trailer!
Mobile Video Display Trailers
Featherlite client Daktronics received their new Featherlite trailer recently, and it has us asking, “where’s the popcorn?” In all seriousness, though, the trailer features an 8’ x 12’ TV that extends up from the top of the trailer. There is also cargo space within the trailer for a sound/speaker box to provide audio for the display.
More photos: http://tinyurl.com/7bw3fhb
Daktronics is a leading designer and manufacturer of electronic scoreboards, programmable display systems and large screen video displays using LED technology. Daktronics will use this trailer in their marketing as it enables them to easily travel to a college or university, for example, to demonstrate their product.
And while these particular trailers include a TV or scoreboard as their main focal point, Featherlite has found that LED video displays or kiosks are popular add-ons for specialty trailers. They are a great way to capture attention and traffic and easily pass on advertising and marketing messages to customers!